Instagram is like getting a front-row seat to the best fashion shows, behind-the-scenes shots, and off-duty overtones of our favorite models and trendsetters. It’s the best place to see all kinds of eye candy, from street-style accessories to #OOTD ideas.
Some designers use inspiring and genuine captions to break through the shallow facade that Instagram can promote, while others work hard to promote their small investments. These influencers will provide you with so much inspiration, and they could be what you’re looking for if you’re doing an Instagram deep dive.
Aurora James @aurorajames
Aurora James has always been more interested in plot and effect than patterns or even artifacts when designing. The designer grew up with a wardrobe accumulated by her mother and her father’s travels worldwide. James started to seek refuge in the industry’s top creatives as she grew older. She believes fashion to be a genuine investment, not just a source of comfort and motivation.
Alexa Chung @alexachung
Alexa Chung is a name that many people are familiar with. A fashion designer and former model, she made a career out of her widely admired fashion choices and trendsetter status. Chung is indeed a phenomenon, so much so that The New York Times dubbed her “the Kate Moss of the new generation.”
Lauren Bullen @gypsea_lust
Lauren Bullen is a well-known Australian blogger with a fascinating story to share. Best recognized for her work as a travel blogger, she writes about fashion in her spare time. She’s been sharing photos and videos from all over the world and her Instagram account, gypsealust, is probably one of her most significant investments.
Thessy Kouzoukas @thessy.k
Thessy and her sister-in-law came up with the idea for a fashion blog during their school days. Their fashion empire currently has 1.6 million Instagram followers and a sizable celebrity following, with some of Hollywood’s biggest stars sporting their designs.
Danielle Bernstein @weworewhat
With over 1.7 million Instagram followers, Danielle enjoys the sort of reach that marketers are willing to pay for: up to $20,000 per post in some cases. We Wore What began as a fashion blog in 2010 and has grown to include interior design and menswear. Bernstein also debuted two of her lines in 2016, Second Skin Overalls and Archive sneakers, with plans to expand her investments into sunglasses in the future.
Tash Oakley @tashokaly
With a massive following, Natasha Oakley is indeed Instagram royalty. She is best known for co-founding the swimwear company Monday Swimwear with her best friend and business partner, Devin Brugman. With their lifestyle site launch, the duo nicknamed “Bikini Girls” gained a certain degree of popularity. The blog is known for highlighting one of the two’s swimsuit looks every day and aims to inspire women to embrace their curves.
Julia Engel @juliehengel
Julia Engel’s innovative fashion sense has caused quite a stir on Instagram. She has been drawn to fashion since she was young. She gained recognition and launched her collection as a result of her continued hard work since then. Many of her fans and viewers have called for her goods because she is a well-known celebrity. Fortunately, she has her line of investments, which she sells on her website, galmeetsglam.com.
Gabi Gregg @gabifresh
Gabi Gregg, also known as GabiFresh, has achieved the near-impossible: she has turned a personal style blogging hobby into a full-fledged career. Gregg has been the face of brands, including Target’s Ava & Viv plus-size collection. She also partnered with Swimsuitsforall on a sell-out swimwear line, covered Ebony, and ran her website. It’s no surprise that her credit score has gone up as she’s one of the world’s top 20 personal style bloggers.
Chiara Ferragni @chiaraferragni
Following the social media meteorite is like getting a glimpse into a tiny kingdom. In truth, it’s not such a small domain. Chiara Ferragni is the founder of theblondesalad.com, a fashion blog that developed into a global retail brand with 17 million Instagram followers — nearly the same as the population of the Netherlands.
Julie Sariñana @sincerelyjules
Julia Sarinana is a well-known lifestyle and fashion blogger known for her fashion investments and impeccable styling. Girls from all over the world look to this diva to help them improve their fashion sense. Her blog, Sincerely Jules, began in 2009 and focused on fashion and style. On her pages, she offers a variety of fashion-related tips, tricks, and travel adventures.
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