There are celebrities aplenty on Instagram, from some of the world’s biggest stars, YouTube personalities, and influencers who gained a degree of fame through the platform itself. Any of them can gain a few hundred thousand, even a million followers, but only a handful really stand out. Given that almost everyone and their dogs have an account, gaining the most number of followers is a great indication of how truly popular a celeb is when it comes to the mainstream crowd. So, who are some of the most followed artists on Instagram? You might be surprised at who grabbed the top spot!
Jennifer Lopez
Instagram: @jlo
Followers: 148 million
The singer, actress, and TV-host is the tenth most followed personality on Instagram. To her credit Jenny from the block’s star power is unfading, despite competition from an entirely new generation of performers. The fun thing about her page? It isn’t all business! Aside from candid snapshots, Lopez also gives her fans glimpses of what goes on behind the scenes of her other projects.
Taylor Swift
Instagram: @taylorswift
Followers: 152 million
Are we even surprised that Taylor Swift made it to the top ten of this list? She’s one of the most beloved artists around the world, selling millions of albums and going on sold-out tours. Swift is also a very active social media user and has accounts on other platforms as well, which is how she makes investments toward connecting with fans. Her feed is one of the most relatable on our list and consists of mostly personal photos. Admit it, though, some of you are following her account just to see photos of her adorable cats!
Kendall Jenner
Instagram: @kendalljenner
Followers: 157 million
She first made her name as part of the Kardashian-Jenner family, but the supermodel has successfully established a brand that’s all her own. Since she works in the field of fashion and is the face for a number of different brands, it only follows that she maintains an active social media presence as well. She earns from it as well, ensuring that she won’t ever need personal loans. Kendall Jenner’s feed is mostly comprised of her photoshoots, but she certainly doesn’t shy away from casual selfies or vacation photos.
Justin Bieber
Instagram: @justinbieber
Followers: 169 million
With the release of his latest album, Justice, singer Justin Bieber’s followers on Instagram increased exponentially. He may have been away from the music scene for a period of time, but it’s clear that he’s still capable of pulling in both old and new fans. While it may seem as if his feed is all business and is only there as part of his career investment planning, it isn’t unusual to find a cute couple photo tucked somewhere in between. After all, Bieber isn’t shy when it comes to flaunting his lovely wife, Hailey Baldwin.
Beyoncé Knowles
Instagram: @beyonce
Followers: 170 million
You might think that someone as busy as Beyonce wouldn’t have time for social media, but even on Instagram, she’s the queen. For fans of the artist, her Instagram is where they’ll find updates about her music, her fashion line, and other projects. Aside from business matters, you’ll also find OOTD’s and personal photos in the mix. Beyonce isn’t afraid to use her platform for good as well and you’ll often find her promoting advocacies through this medium. It surely beats learning about them through online classes, right?
Kim Kardashian
Instagram: @kimkardashian
Followers: 212 million
Once upon a time, Kim Kardashian set out to break the internet and managed to do just that. Did you know that she can earn millions from a single post on her Instagram? With over 200 million followers and a very influential name to boot, it isn’t surprising that brands are all looking to work with her. While we’re sure her financial advisor is very happy about this, Kardashian’s feed isn’t always about making money either. Aside from promotional materials for her businesses, she also gives fans glimpses into her everyday life- including adorable snaps of her kids!
Selena Gomez
Instagram: @selenagomez
Followers: 219 million
Contrary to what some believe, actress and singer Selena Gomez is not retiring from music. The proof of this can be clearly seen in how active she is on her social media accounts, particularly Instagram. After all, she did just drop her fourth EP, Revelacion. Aside from music, Gomez is also busy with other projects—including a highly successful cooking show. She also deserves credit for managing her own beauty company on top of everything else that she does. Keep up with this busy-bee by giving her a follow today!
Kylie Jenner
Instagram: @kyliejenner
Followers: 223 million
It must be surprising for some to find Kylie Jenner at a much higher rank compared to her sisters, but there’s good reason for that. This celebrity influencer has her finger on the pulse of things and is always right on-trend. Whether that be on TikTok or on her Instagram. On her personal page, you’ll find plenty of personal photos and selfies—the very thing that her followers are looking for. From ceiling to flooring, Kylie Jenner’s attention to detail when taking her snapshots is impeccable.
Dwayne Johnson
Instagram: @therock
Followers: 226 million
Dwayne Johnson is not only one of the highest-paid actors in the industry, he is also one of the most loved. With that said, it really isn’t too surprising to learn that he is among the top celebrities on Instagram. Unlike others on our list, however, his content is quite different. You won’t find swimsuit photos here, that’s for sure! Johnson also isn’t the type to curate his feed to a considerable degree. Instead, he just goes with the flow and posts just about anything. He’s got selfies, hilarious candid videos, throwbacks, and the usual promotional material sprinkled in between.
Ariana Grande
Instagram: @arianagrande
Followers: 229 million
She’s currently at the top of her game and her Instagram followers certainly reflect that. Ariana Grande is the most followed female celebrity on the platform and it’s a testament to how many fans she has around the world. Despite the fact that she has one of the biggest social media presence among artists, Grande isn’t the type to update her page daily. What to expect from it? You’ll find promotional materials for her projects, with a few selfies thrown in. The singer also gets credit for using this platform to raise awareness for causes that she supports.
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